AI Insights · Timothy · January 2023
Top 5 Virtual Fitness Programs Apps in Mexico Q4 2022
Discover the performance of the top 5 virtual fitness programs on a unified platform in Mexico during Q4 2022, including trends in weekly downloads, revenue, and active users.
In the fourth quarter of 2022, Mexico saw significant activity in the virtual fitness app market. Here's a detailed look at the performance of the top five virtual fitness programs, based on data from Sensor Tower.
Home Fitness Coach: FitCoach from WELLTECH APPS LIMITED had a fluctuating quarter. The app's weekly revenue peaked at around $12.5K in the week of November 7 and saw a low of approximately $6.5K in mid-December. Weekly downloads showed a notable dip, starting strong with 55K downloads at the end of October and dropping to around 3.8K by mid-December. Active users also decreased from about 106K in late October to nearly 37K by the end of December.
Strava: Run, Bike, Hike by Strava, Inc. maintained a relatively steady performance. The weekly revenue ranged between $7.9K to $14.5K, with a significant peak of $10.8K in the last week of December. Downloads, however, remained modest, fluctuating between 2.1K to 5.6K throughout the quarter. Active user numbers were strong, peaking at 112K in the final week of December.
Yoga-Go: Workout & Exercises, also from WELLTECH APPS LIMITED, experienced a varied quarter. Revenue saw a significant increase towards the end of December, reaching $17.3K. Weekly downloads surged in the last week of December with 24.6K, compared to the previous weeks' average of around 5K. Active users mirrored this trend, peaking at around 66K in the last week of December.
Workout Planner Muscle Booster from WELLTECH APPS LIMITED showed a mixed performance. The weekly revenue saw its highest point at around $8.1K in mid-October, with a low of approximately $3.3K in mid-December. Downloads peaked at 10.6K at the end of October but significantly dropped to about 800 by mid-December. Active users followed a similar trend, starting at 37.8K in late October and decreasing to around 15.5K by the end of December.
Zwift: Ride and Run by Zwift, Inc. had a more stable quarter. Weekly revenue remained relatively steady, ranging from $4.1K to $5.2K. Downloads were minimal but showed a slight increase towards the end of the quarter, reaching 80 in the last week of December. Active users remained consistent, with a peak of 292 in the final week of December.
For more detailed insights and data, visit Sensor Tower.
